2025 Trend Alert: Why Round Cut Cassia Is the Smart Choice for Spice Importers

Table of Contents

1. Introduction: A Pivotal Year for Cinnamon Trade
2. Trend #1: Precision-Cut Formats Dominate Bulk Orders
3. Trend #2: Oil Content Becomes the New Gold Standard
4. Trend #3: Traceability & Transparency Are Now Mandatory
5. Trend #4: Processing Efficiency Drives Format Selection
6. Trend #5: Eco-Packaging & Logistics Optimization
7. How Importers Are Reacting to These Trends
8. Regional Insights: Who’s Adopting Round Cut Cassia?
9. Final Thoughts: Why Round Cut Cassia Leads in 2025
10. Contact Tinimex – Your Partner for Trend-Driven Supply

1. Introduction: A Pivotal Year for Cinnamon Trade

In 2025, the cinnamon trade is undergoing a strategic shift. As importers face rising logistics costs, tighter regulations, and demand for cleaner labeling, round cut cassia is emerging as the format of the future.

With advantages in consistency, compliance, and handling, this cut is not just a processing choice—it’s a competitive edge.

2. Trend #1: Precision-Cut Formats Dominate Bulk Orders

More importers now prefer cassia in pre-sized formats:

• Ready for grinding or infusion
• Reduces time spent on sorting
• Easier to dose in batching systems

Round cuts deliver exact sizing (1.5–2.5 cm or 3–6 cm), ideal for manufacturers and tea brands.

3. Trend #2: Oil Content Becomes the New Gold Standard

As flavor concentration becomes a key purchasing criterion, oil content >2.5% is now considered premium-grade. Round cuts:

• Retain more cinnamaldehyde
• Perform better in extraction
• Deliver bolder, longer-lasting aroma

Buyers are benchmarking suppliers based on verified oil content per batch.

4. Trend #3: Traceability & Transparency Are Now Mandatory

Governments and retail chains demand traceable raw materials. Round cut cassia is easier to document due to:

• Machine-cut sizing = clear batch separation
• Easier labeling, sorting, and inspection
• Better alignment with EU/US documentation standards

Tinimex offers COA, HACCP, and Organic certs with every order.

5. Trend #4: Processing Efficiency Drives Format Selection

Modern spice production needs:

• Faster grinding throughput
• Less downtime due to irregular bark
• Consistent results in tea infusions

Round cut cassia meets these needs—especially in facilities using automation.

6. Trend #5: Eco-Packaging & Logistics Optimization

Buyers are minimizing carbon output by using:

• Palletized shipments with no inner breakage
• PE-lined kraft bags for moisture control
• High-density cuts that save space and freight

7. How Importers Are Reacting to These Trends

Importers in Germany, the U.S., UAE, and South Korea are:

• Requesting more cut formats
• Standardizing their spec sheets
• Avoiding vendors that don’t provide moisture and oil test results

Private label tea brands and spice companies report better customer satisfaction with round cuts.

8. Regional Insights: Who’s Adopting Round Cut Cassia?

North America: Beverage formulators and cinnamon powder producers
Europe: Organic spice brands and herbal tea makers
Asia: F&B manufacturers in Korea, Japan, and Singapore
Middle East: Bulk spice distributors and repackagers

Tinimex has seen a 22% YoY increase in demand for round cut formats from these regions.

9. Final Thoughts: Why Round Cut Cassia Leads in 2025

This year’s top spice trends align perfectly with what round cut cassia offers:

• Cleaner, traceable, higher-oil cinnamon
• Format stability and uniformity
• Lower shipping footprint

For importers seeking reliable sourcing with modern compliance—this format is no longer optional, it’s expected.

10. Contact Tinimex – Your Partner for Trend-Driven Supply

TINIMEX CO., LTD
🏢 4th Floor, No. 40 Ngo Gia Tu Street, Duc Giang Ward, Long Bien District, Ha Noi, Vietnam
📧 info@tinimex.com
🌐 https://tinimex.com
📞 +84 36 680 8683 (WhatsApp / Zalo)

Trusted for:

• Certified round cut cassia: HACCP, COA, Organic
• Custom sizing for industrial use (1.5–2.5 cm, 3–6 cm)
• Global supply to 20+ countries in 2025
• Consistent quality with verified oil and moisture content

Internal Links:

• Explore All Round Cut Cassia Formats
• Vietnam Cinnamon Export Data 2025

External Link:

• Vietnam Export Trends – ITC